News & Insights

Keep up to date with the latest news, trends, and insights from our industry.

A man and woman examining a tablet, discussing AI applications in digital advertising.

How AI in Digital Advertising is Revolutionizing Campaigns Worldwide 

The use of AI in marketing is projected to grow from $15.84 billion in 2021 to $107.5 billion by 2028, with AI in digital advertising contributing to this growth. This

29 May 2025

Image illustrating reasons for outsourcing content to the Philippines in 2025, highlighting benefits and opportunities.

Content Outsourcing Philippines: Is It Worth It in 2025? 

Content outsourcing in the Philippines continues to thrive as businesses seek cost-effective, scalable, and high-quality content solutions worldwide. Outsourcing has evolved into a strategic growth tool, helping companies expand capabilities

28 May 2025

Social Media Outsourcing Philippines: Tap Filipino Talent for Global Campaigns 

Businesses can cut costs significantly with social media outsourcing in the Philippines, gaining access to expert, affordable talent. Managing social media takes time, resources, and specialized skills that many companies

22 May 2025

A group of people in a conference room discussing remote marketing team strategies, with a large screen displaying data.

Remote Marketing Team Strategies: Building a High-Performing Global Team 

Remote marketing team strategies are changing how businesses build, manage, and grow their marketing efforts in a connected world. These strategies let companies access a wider talent pool and work

21 May 2025

A woman holding a box and giving a thumbs up, symbolizing success in global influencer marketing.

The Evolution of Global Influencer Marketing in a Post-Trust Era 

The global influencer marketing landscape has dramatically transformed. What started as celebrity endorsements is now a multi-billion-dollar ecosystem. Yet, despite the impressive numbers, we’re now in a post-trust era, with

15 May 2025

Infographic detailing five critical hiring red flags for outsourced marketing agencies.

Outsourced Marketing: 5 Hiring Red Flags to Watch  

The rapid pace of digital transformation is pushing more companies to explore outsourced marketing solutions. However, not all outsourcing partnerships deliver the expected results or meet performance standards.  When you

15 May 2025

A woman showcases a laptop to a group, highlighting outsourcing marketing opportunities in the Philippines.

Top Reasons to Outsource Marketing in the Philippines: Advantages for Business Growth 

To maximize results and manage costs effectively, many companies choose to outsource marketing in the Philippines for strategic growth. This move gives them access to skilled, English-speaking talent and significant savings

9 May 2025

A woman engaged with a tablet displaying social media icons, illustrating content marketing trends.

Global Content Marketing Trends: What Will Dominate in 2025 

Staying ahead of content marketing trends isn’t just helpful—it’s essential. In 2025, content marketing continues to evolve at high speed. Advancing technology and shifting consumer behaviors reshape how brands connect,

8 May 2025

people on mobile about social media advertising

Social Media Advertising: How to Create Effective Campaigns 

Social media has become an integral part of our lives, connecting us with friends, family, and businesses worldwide. Today, it sits at the epicenter of modern marketing strategies, offering brands

10 Nov 2023

employees monitoring social media metrics mobile

Social Media Metrics: How to Measure the Success of Your Campaigns 

Social media marketing has become an integral part of business strategy as more customers adapt to the digital world. Being able to reach millions of potential customers worldwide, it’s crucial

8 Sep 2023

One CORE Dev IT employee in a social media screen

How To Grow Social Media Presence: Tips and Tricks 

With 4.8 billion users worldwide, social media platforms offer endless opportunities to grow your brand. During this modern digital age, having a solid social media presence is crucial for brands

7 Sep 2023

a two man looking at a computer screen discussing typography in web design

Mastering Typography in Web Design: A Comprehensive Guide

Typography is more than just choosing a font—it’s a fundamental element of web design that directly impacts both aesthetics and user experience. While many web design elements contribute to a

29 Aug 2023

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